Use Direct Mail to Activate the Online Experience

If you are hearing about the value of direct mail in an online world but struggle with how to use it, here are some things to consider as a launching point. There will be estimated 73 million millennials in 2019. If you want them to notice you, they need to know you exist. You must […]

Why Yes I Do Need More Volunteers, Tell Me More!

Recruiting volunteers

How to Recruit New Volunteers for Your Organization Many nonprofit organizations rely not just on financial contributions but also on those who give of something just as important, their time. Efforts and resources are focused on increasing contributions, a similar focus should be placed on growing the base of volunteers. Failing to often leads to overutilization of those […]

Lost in Wonderland????

In the classic fairy tale Alice In Wonderland, the lost and confused Alice stumbles upon a crossroads and the Cheshire Cat. Now this cat is a strange creature but Alice decides to ask his advice. To paraphrase **, “Which road should I take from here” she inquires of the cat? “Where do you want to […]

Why You Should Combine Postcards with All of Your Social Media and Digital Marketing Campaigns

With all the emphasis on digital marketing these days, a few tried-and-true methods have been forgotten. Postcards are one of them, but they are experiencing a revival as business owners re-discover their powerful ability to deliver results. Postcard advertising is a great way to bring awareness to your business, brand, product/service offering, special promotions and […]

Millennial’s’ Response to Direct Mail Makes it a Powerful Option

10 Surprising Statistics about Millennials and Direct Mail It was estimated that millennials in the U.S. alone will would spend $200 billion in 2017. In 2018, they will have the most spending power of any generation. Capturing their attention is a topic every marketer has considered or researched. When people think of the Millennial generation, […]